In this day of modern technology, it's much too easy to stay in our office conducting business through telephone, email, and text messaging. We generate traffic to our websites and try to close the deal over the phone. Not only are you doing this, so is your competition.
Sometimes we need to do the things that most others in our industry aren't doing. Sometimes we need to get face to face with our prospects to seal the deal. In the above video, I did exactly that.
There were three magicians that had bid on this one event. My bid was the highest of the three. During one of my conversations with the client, I suggested that I meet her at the venue to discuss what would best suit her needs. I explained that even if she decided to go with one of the other performers, at least she would be more knowledgable on how to proceed.
Apparently I was the only performer who suggested this. After our brief 15 minute meeting, she agreed to hire me for the event.
Our customers don't always go with the cheapest price. They expect value for their dollar. They want a quality product or service, they want great customer service, they want to conduct business with people who have their best interest in mind. By making the extra effort of meeting with your prospects, you can stand out from your competition, and close the higher priced deals.
As always, I welcome your comments.
To your success!