A while back I got a call from a friend who wanted me to do a magic show at her child’s birthday party. At the time, I didn’t do kids parties. I had stopped doing them for about 5 or 6 years. About a year ago I started booking them again, but that’s another story. I recommended someone who I thought would do a great job, and who could actually use the work. Since the party was for a friend of mine, I was present when the performer arrived. I was surprised to see her with a very serious look on her face. As she put her props together getting ready for the show, she was very focused. When someone would interrupt her by asking if she was the magician for the party, she’d say yes, and then continue with what she was doing. She almost looked annoyed that someone was interrupting her while she was setting up.
When it was time to start the show, it was almost as a light switch was turned on. She suddenly became very animated with a big smile on her face, and she proceeded to do a wonderful job of entertaining the group of young kids. As soon as she was done, she immediately went back to being very serious, and hardly cracked a smile.
It was interesting to watch, and I found it disconcerting. Afterward, I asked my friend what she thought of the magician. She responded that she was very good, but didn’t seem very friendly. Needless to say, my friend never hired that magician again.
I often tell my coaching clients that the show begins before the show begins. It begins the moment you walk in the door and meet your client. It begins with the very first phone call. It begins with the initial point of contact.
Anytime your dealing with your clients, put on your happy face. As solo-preneurs, entrepreneurs, and small business owners, we should be happy and excited that we get paid to do what we love to do. If you DON’T love what you’re doing, get out of the business!
If we have a prospect or client who is interested in our products and services, we should be ecstatic that we have the opportunity to deliver the goods. Yet much too often I see people who look like they are annoyed that they have to deal with their customers.
Your clients have hired you to do a job. They don’t care if you’re having a bad day, you’ve been stuck in traffic, you had an argument with your spouse, or have a headache. All they care about is that you deliver the goods you promised.
Anytime you’re dealing with a client or prospect, put all the negative stuff going on in your life out of your head, and deal with the moment. The present moment. The moment you get to make a positive difference in another person’s life.
I’d like you to try a little exercise. I’d like you to frown. Do it. Right now. Notice how it makes you feel. It probably makes you feel sad.
Now I’d like you to smile, and notice how smiling makes you feel. Do you feel happy? You probably do. It’s amazing how a smile can change the way you feel. If you feel happy, you will probably project that feeling to everyone around you.
Anytime you’re dealing with a prospect or client put on your happy face, and leave a lasting positive impression.